Selletto Pro vs EverBee
EverBee is the leading product-research tool for Etsy: its Chrome extension estimates the revenue and sales of any listing you browse, which makes it excellent for deciding what to sell next. It has since grown a keyword suite and even email marketing. Selletto Pro sits after that decision — once the listings exist, it optimizes them and proves which changes moved revenue. The two tools answer different questions, and this page tries to be precise about which is which.
EverBee pricing and features below were checked from public sources in August 2026. They change — verify current details on EverBee's own site before deciding.
Pricing
Selletto Pro
- Free — $0Free forever — 1 shop, 25 AI credits/month
- Starter — $19/mo$15/mo billed annually · 14-day trial
- Pro — $49/mo$39/mo billed annually · 14-day trial
- Agency — $129/mo$99/mo billed annually · includes API access
EverBee
- Hobby — $0Free — around 50 searches/month
- Growth — $29.99/mo$19.99/mo billed annually · keyword suite, 3 shops, EverBee Email
- Business — $99/mo$69/mo billed annually · unlimited shops, priority support
Feature by feature
| Feature | Selletto Pro | EverBee |
|---|---|---|
| Etsy search-volume estimates | —Deliberate — see the note below on why no tool has real Etsy volume data | ✓Estimated figures |
| Product/niche research (revenue estimates for any listing) | — | ✓Core strength — estimated sales/revenue per listing while browsing |
| Keyword research | ~Competitor-aware tag intelligence for listings you own | ✓Keyword research suite on Growth plan |
| AI listing optimization (titles/tags/descriptions) | ✓Credit-metered, applied directly to your listings | ~Listing helpers; lighter optimization focus |
| Revenue & traffic analytics for your shop | ✓Synced from your shop via official API — actuals, not estimates | ~Store analytics on paid plans; estimate-based research elsewhere |
| Email marketing | — | ✓EverBee Email with landing pages (Growth+) |
| Optimization ROI tracking (before/after proof per change) | ✓Applied suggestions tracked against measured views, favorites, and revenue | — |
| A/B testing with statistical significance | ✓Temporal lift measurement with p-values and confidence intervals | — |
| Cohort & repeat-buyer analysis | ✓ | — |
| Bulk edits pushed to Etsy (prices, tags, AI passes) | ✓Via Etsy's official API | — |
| Public developer API | ✓Agency tier | ~Developer platform for EverBee Store (their storefront product); not documented for Etsy research data |
| Chrome extension | —We operate exclusively through Etsy's official API under a commercial agreement | ✓The extension IS the core product experience |
| Free plan | ✓Free forever, 25 AI credits/month | ✓Hobby plan, limited searches |
✓ full support · ~ partial · — not offered
About search-volume numbers
An honest note that applies to every tool in this category, including ours: no third-party tool has real Etsy search-volume data. Etsy does not publish it or expose it via API — every “searches per month” figure in any third-party tool is a modeled estimate. Etsy sells the real numbers itself through Marketplace Insights (unlimited with Etsy Plus, $10/month). Selletto deliberately does not show estimated search volume; we focus on what happens after you optimize — measured changes in your own views, favorites, and revenue. If search-volume estimates are central to your workflow, the tools on this page provide them and we do not.
Where EverBee is stronger
- Product research is EverBee's home turf: revenue and sales estimates on any listing you browse make niche validation fast, and nothing in Selletto does this.
- The Chrome extension workflow is genuinely convenient — data appears in place while you browse Etsy.
- Email marketing (EverBee Email) is included on Growth — a channel Selletto doesn't offer today.
- A workable free tier for casual research.
Where Selletto Pro is stronger
- Actuals over estimates for your own shop: Selletto syncs your real orders, views, and favorites via Etsy's official API — EverBee's browse-anywhere numbers are estimates by necessity.
- Optimization with proof: applied suggestions are tracked against measured revenue movement, plus statistically grounded A/B testing.
- Deeper analytics on the shop you run: conversion, geography, cohorts, repeat buyers.
- Bulk operations and a developer API for higher-volume sellers and agencies.
Choose EverBee if…
- You are validating product ideas and want revenue estimates while browsing Etsy.
- You want built-in email marketing for your buyer audience.
- Your workflow lives in a browser extension.
Choose Selletto Pro if…
- Your catalog already exists and the question is how to make it sell better — provably.
- You want real synced shop data rather than estimates.
- You need bulk edits, A/B testing, or API access.
The honest verdict
EverBee answers “what should I sell?”; Selletto answers “is what I changed actually working?”. They meet in the middle on keywords, where EverBee is broader. At full monthly prices ($29.99 Growth vs. $19 Starter) Selletto is cheaper to start; at annual prices they converge. Early-stage sellers deciding what to make will get more from EverBee. Established sellers optimizing an existing catalog — especially those burned by advice they couldn't verify — are Selletto's core case, and both have free tiers, so trying each against your actual question costs nothing.