Understanding Listing Scores

Updated February 13, 2026

What the listing score measures and how to improve it.

Understanding Listing Scores

Every listing in Selletto Pro receives a score out of 100 based on SEO and conversion factors.

Score Breakdown

The score is composed of five equally-weighted sub-scores:

Title optimisation (20 pts) – keyword placement, length, and readability.

Tag coverage (20 pts) – number of tags used, relevance, and long-tail keyword mix.

Description quality (20 pts) – structure, keyword density, and call-to-action presence.

Pricing competitiveness (20 pts) – how your price compares to similar listings.

Image quality signal (20 pts) – based on click-through rate proxy metrics.

Score Ranges

Score	Interpretation
80–100	Excellent – minor tweaks only
60–79	Good – a few improvements recommended
40–59	Fair – significant optimisation opportunity
Below 40	Poor – immediate attention needed

Improving Your Score

Click the AI Suggest button on any listing to get specific recommendations for each sub-score. Apply individual suggestions or run a full AI optimisation pass from the Bulk Operations menu.

Scores update within 5 minutes of applying a change.

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