Reading Your Revenue Charts

Updated February 17, 2026

Understand the revenue, orders, and average order value charts.

Reading Your Revenue Charts

The Revenue Analytics page (Dashboard > Analytics > Revenue) shows detailed financial trends for your shop.

Chart Types

Revenue Over Time

A line chart showing gross revenue per day/week/month. Hover over any point to see the exact figure.

Orders Over Time

Tracks order volume alongside revenue. A widening gap between revenue and orders indicates rising average order value — usually a positive sign.

Average Order Value (AOV)

Shows the average spend per transaction. Use this to evaluate the effectiveness of bundling or upselling strategies.

Top Products by Revenue

A horizontal bar chart ranking your listings by total revenue in the selected period.

Period Selector

Use the selector in the top-right to switch between:

  • Last 7 days (daily granularity)
  • Last 30 days (daily granularity)
  • Last 90 days (weekly granularity)
  • Last 12 months (monthly granularity)
  • Comparing Periods

    Toggle Compare to previous period to overlay the prior equivalent period as a dashed line. The percentage change is shown in the summary cards at the top of the page.

    Exporting

    Click Export to download the chart data as a CSV file.

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      Reading Your Revenue Charts – Help Center – Selletto Pro